ApplevsStrategy

AAPL and MSTR stock compared: price, dividend, valuation and results, from SEC filings.

Apple (AAPL) has a market value of $5.18T and Strategy (MSTR) $44.7B. Over the last year, with dividends, AAPL moved +30.7% and MSTR -50.3%. Dividend yield: AAPL 0.30%, MSTR none.

At a glance

The main figures of both. A bar only shows which number is larger, not which is better.

  • Market value

    AAPL$5.18T

    MSTR$44.7B

    AAPL is 116 times MSTR

  • Revenue, 12 months

    AAPL$479B

    MSTR$495M

    AAPL is 967 times MSTR

  • Net income, 12 months

    AAPL$132B

    MSTR-$13.7B

  • Operating margin

    AAPL33.0%

    MSTR-3,905.9%

    3,938.9 points apart

  • ROIC

    AAPL72.1%

    MSTR-29.7%

    101.8 points apart

  • P/E

    AAPL39.2

    MSTR–

  • Dividend yield

    AAPL0.3%

    MSTR0.0%

    0.3 points apart

  • 5-year return

    AAPL+143.3%

    MSTR+37.5%

    105.8 points apart

A fainter bar means a negative number. The 5-year return includes dividends.

The price over time

Both start at 100 at the beginning of the period, so the lines show how much each changed. With dividends means each dividend buys more shares.

AAPL+143.3%

MSTR+37.5%

020040020222023202420252026
Returns by period
PeriodAAPLWith dividendsMSTRWith dividends
1 year since November 12, 2025+30.7%Price +30.3%-50.3%Price -50.3%
3 years since November 13, 2023+95.3%+25.0% a yearPrice +92.8%+121.1%+30.3% a yearPrice +121.1%
5 years since November 12, 2021+143.3%+19.5% a yearPrice +137.5%+37.5%+6.6% a yearPrice +37.5%
10 years since November 15, 2016+1,348.1%+30.6% a yearPrice +1,230.4%+478.0%+19.2% a yearPrice +478.0%

Each cell: the total return with dividends, its yearly rate, and the price change alone. Before taxes and costs. Past returns do not predict future ones.

Every figure

As on each company's page. A description, not a recommendation: no one figure says which is better.

AAPLAppleMSTRStrategy

Valuation

AAPLMSTR
Valuation
Price$356.27$111.62
Market value$5.18T$44.7B
Enterprise value (EV)$5.20T$45.5B
P/E39.2–
P/E, 5-year median34.2–
P/B46.20.8
EV/EBIT32.9–
Free cash flow yield2.6%–

Results and growth

AAPLMSTR
Results and growth
Revenue, 12 months$479B$495M
Net income, 12 months$132B-$13.7B
Free cash flow, 12 months$136B-$11M
Earnings per share, 12 months$8.98-$60.89
Revenue growth, year on year15.1%3.0%
Revenue growth a year, past+5.5%over 5 years-0.2%over 5 years
EPS growth a year, past+9.9%over 5 years–

Margins and returns on capital

AAPLMSTR
Margins and returns on capital
Gross margin48.8%67.8%
Operating margin33.0%-3,905.9%
Net margin27.6%-2,760.3%
ROIC72.1%-29.7%
ROE135.4%-31.1%

Balance sheet

AAPLMSTR
Balance sheet
Cash$56.7B$5.9B
Total debt$94.5B$6.8B
Net debt / EBITDA0.1–
Interest cover––

Dividends and buybacks

AAPLMSTR
Dividends and buybacks
Dividend yield0.3%–
Dividend per share, 12 months$1.07–
Dividend growth a year, past+4.5%over 5 years–
Buyback yield1.7%–
Shareholder yield2.0%–

Last 12 months from the latest 10-Q and 10-K. Value, P/E and yields at today's price. A dash means the figure does not exist or did not pass our checks.

Questions: AAPL or MSTR

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Which is bigger, Apple or Strategy?

By market value, Apple ($5.18T) is about 115.9 times Strategy ($44.7B), at today's prices.

How did AAPL and MSTR stock do over the last 10 years?

Since November 15, 2016, AAPL's price moved +1,230.4% and MSTR's +478.0%. With dividends: AAPL +1,348.1% (+30.6% a year), MSTR +478.0% (+19.2% a year). Past returns do not predict future ones.

Which pays the higher dividend, AAPL or MSTR?

The dividend yield at today's price is 0.30% for Apple and none for Strategy. Over the last twelve months they paid $1.07 and – per share.

Which has the higher profit margins, Apple or Strategy?

Over the last twelve months, the net margin was 27.6% for Apple and -2,760.3% for Strategy, and the operating margin 33.0% and -3,905.9%. Revenue was $479B and $495M.

Which is the better investment, Apple or Strategy?

The page does not answer that and does not suggest buying or selling. It puts the two companies' numbers side by side, from their SEC filings, for you to read and form your own view. The decision depends on your goals and situation.

Other comparisons

With each of the two, and with the largest in its sector.

Related pages

The other pages on US stocks, free to read. On the company pages, the last three fiscal years are open to everyone, five with a free account, and every year with Ploutos Investor.

Descriptive data from SEC filings and market prices.