$22.77
Value $6.8B
Campbell'svsAltria
CPB and MO stock compared: price, dividend, valuation and results, from SEC filings.
+3.17%
$78.64
Value $131B
Campbell's (CPB) has a market value of $6.8B and Altria (MO) $131B. Over the last year, with dividends, CPB moved -22.3% and MO +44.7%. The P/E is 16.9 for CPB and 16.2 for MO. Dividend yield: CPB 6.85%, MO 5.46%.
At a glance
The main figures of both. A bar only shows which number is larger, not which is better.
Market value
CPB$6.8B
MO$131B
MO is 19 times CPB
Revenue, 12 months
CPB$9.7B
MO$23.5B
MO is 2.4 times CPB
Net income, 12 months
CPB$403M
MO$8.1B
MO is 20 times CPB
Operating margin
CPB8.7%
MO47.0%
38.3 points apart
ROIC
CPB5.9%
MO38.4%
32.4 points apart
P/E
CPB16.9
MO16.2
About the same
Dividend yield
CPB6.9%
MO5.5%
1.4 points apart
5-year return
CPB-33.0%
MO+157.7%
190.7 points apart
A fainter bar means a negative number. The 5-year return includes dividends.
The price over time
Both start at 100 at the beginning of the period, so the lines show how much each changed. With dividends means each dividend buys more shares.
CPB-33.0%
MO+157.7%
| Period | CPBWith dividends | MOWith dividends |
|---|---|---|
| 1 year since November 12, 2025 | -22.3%Price -26.9% | +44.7%Price +35.5% |
| 3 years since November 13, 2023 | -35.3%-13.5% a yearPrice -43.7% | +146.0%+35.0% a yearPrice +96.6% |
| 5 years since November 12, 2021 | -33.0%-7.7% a yearPrice -45.2% | +157.7%+20.8% a yearPrice +75.1% |
| 10 years since November 15, 2016 | -40.8%-5.1% a yearPrice -58.6% | +153.8%+9.8% a yearPrice +27.2% |
Each cell: the total return with dividends, its yearly rate, and the price change alone. Before taxes and costs. Past returns do not predict future ones.
Every figure
As on each company's page. A description, not a recommendation: no one figure says which is better.
CPBCampbell'sMOAltria
Valuation
CPBMO| Price | $22.77 | $78.64 |
|---|---|---|
| Market value | $6.8B | $131B |
| Enterprise value (EV) | $13.5B | $153B |
| P/E | 16.9 | 16.2 |
| P/E, 5-year median | 16.8 | 14.0 |
| P/B | 1.8 | – |
| EV/EBIT | 15.9 | 13.8 |
| Free cash flow yield | 10.0% | 6.9% |
Results and growth
CPBMO| Revenue, 12 months | $9.7B | $23.5B |
|---|---|---|
| Net income, 12 months | $403M | $8.1B |
| Free cash flow, 12 months | $678M | $9.1B |
| Earnings per share, 12 months | $1.31 | $4.85 |
| Revenue growth, year on year | -5.0% | -3.1% |
| Revenue growth a year, past | +2.8%over 5 years | -2.3%over 5 years |
| EPS growth a year, past | -16.8%over 5 years | +11.4%over 5 years |
Margins and returns on capital
CPBMO| Gross margin | 28.1% | 63.3% |
|---|---|---|
| Operating margin | 8.7% | 47.0% |
| Net margin | 4.1% | 34.5% |
| ROIC | 5.9% | 38.4% |
| ROE | 10.2% | – |
Balance sheet
CPBMO| Cash | $394M | $2.7B |
|---|---|---|
| Total debt | $7.5B | $24.1B |
| Net debt / EBITDA | 5.3 | 1.9 |
| Interest cover | 2.6× | 9.4× |
Dividends and buybacks
CPBMO| Dividend yield | 6.9% | 5.5% |
|---|---|---|
| Dividend per share, 12 months | $1.56 | $4.29 |
| Dividend growth a year, past | +1.3%over 5 years | +4.1%over 5 years |
| Buyback yield | 0.4% | 0.8% |
| Shareholder yield | 7.2% | 6.2% |
Last 12 months from the latest 10-Q and 10-K. Value, P/E and yields at today's price. A dash means the figure does not exist or did not pass our checks.
Which is bigger, Campbell's or Altria?
By market value, Altria ($131B) is about 19.4 times Campbell's ($6.8B), at today's prices.
How did CPB and MO stock do over the last 10 years?
Since November 15, 2016, CPB's price moved -58.6% and MO's +27.2%. With dividends: CPB -40.8% (-5.1% a year), MO +153.8% (+9.8% a year). Past returns do not predict future ones.
Which pays the higher dividend, CPB or MO?
The dividend yield at today's price is 6.85% for Campbell's and 5.46% for Altria. Over the last twelve months they paid $1.56 and $4.29 per share.
What is the P/E of CPB and MO?
At today's price, the P/E is 16.9 for CPB and 16.2 for MO. The median of the last five years was 16.8 and 14.0, which shows where each stands against its own past.
Which has the higher profit margins, Campbell's or Altria?
Over the last twelve months, the net margin was 4.1% for Campbell's and 34.5% for Altria, and the operating margin 8.7% and 47.0%. Revenue was $9.7B and $23.5B.
Which is the better investment, Campbell's or Altria?
The page does not answer that and does not suggest buying or selling. It puts the two companies' numbers side by side, from their SEC filings, for you to read and form your own view. The decision depends on your goals and situation.
Other comparisons
With each of the two, and with the largest in its sector.
Related pages
The other pages on US stocks, free to read. On the company pages, the last three fiscal years are open to everyone, five with a free account, and every year with Ploutos Investor.
US stocksThe market today, the sectors, the largest companies and the week's results.The market's sectorsThe 11 sectors side by side: returns, share of the market, median P/E and dividend.Compare stocksTwo companies side by side: price over up to ten years, with and without dividends, and every figure.US dividend stocksEach dividend's yield next to whether the company's cash covers it and whether it was ever cut.
Descriptive data from SEC filings and market prices.